Kelly Yamauchi
Executive Vice President of Operations
Bring It Up, Inc.

For the better part of the last year, Jasleen Bansal has been my go-to person, my problem solver and shoulder to cry on regarding the dubious navigation of the inner workings of Amazon.  As a manufacturer/brand owner that does not sell directly on the Amazon platform, Bring It Up has made the common mistakes that most companies do in regard to monitoring unauthorized sellers, MAP violators and bad actors on our many ASINs.  Jasleen not only brought many of these issues to light well before they blew up in my lap (if only I had heeded her warnings) but she also tirelessly worked to rectify these problems in ways that go above and beyond the call of duty.  She also has assisted in maintaining and updating our listings.  Jasleen’s overall demeanor is so calm, she has talked me off the ledge many, many times when the frustration of trying to communicate with Seller Support or Brand Registry has driven me almost to madness.  Dealing with Amazon (or the BEAST as I call it) can be overwhelming and grossly time consuming to those who don’t work with such a huge and impersonal entity on a regular basis.  Jasleen takes it all in stride, finds unique solutions to uncommon problems and in my case, sometimes just takes the wheel and deals directly with Amazon on my behalf.  Integrity, Intelligence, perfectionism and kindness are words that spring to mind when describing Jasleen.  I cannot speak more highly of her work ethic or her professionalism and I highly recommend Jasleen Bansal for her Amazon expertise.

If you want to grow your Amazon business and have a true partner who will work hard on your behalf, you will love to work with Jasleen. She definitely understands how to do business on Amazon and her dedication, hard work, trustworthiness and attention to detail are attributes that make her a great business partner. I would highly recommend working with Jasleen!

Xenna is a small manufacturer of footcare products with a lean staff.  We rely on consultants for most functions.  We sell wholesale to chain drug and mass retailers, as well as Amazon, and were getting more and more frustrated with the Amazon way of doing things.  Choices & Change has sold our products on Amazon for several years and was often very helpful when we had a question about our listings on Amazon.  As a result of their competent responsiveness, we brought Choices & Change on as a consultant.  Managing an Amazon listing is as much an art as a science, with constantly changing web portals and practices. In addition to creating a Brand Page for our lead item Choices & Change has resolved a number of issues with Amazon we could not have handled on our own.  We are no longer spending time submitting and deciphering Amazon cases.  Knowing that we have Jasleen on our team not only makes us more efficient but protects us from the mistakes brands can make in pricing, stocking and listing.  I would highly recommend Choices & Change to any company in need of Amazon item management.

Jasleen and her team at Choices & Change have been wonderful business partners helping us navigate the tangled web we've come to know as Amazon. Their knoweldge, professionalism, and expertise on this platform have been invaluable and we are so grateful for their assistance. In less then 1 year they have helped us properly present our band, create and manage a MAP policy, modify product listings for maximum exposure, and increase sales significantly. We are excited to continue our partnership and look forward to working with them on additional lines of business in the future!